Instagram Reels: Recycling not allowed

Instagram always help its creators by giving them helpful advice. This time its announcement might not be very fruitful for some content creators on Instagram reels.



The Instagram @creators account has posted some tips for creating Instagram reels. It has curated a list of Do’s and Dont’s that creators can follow. 

Instagram Reels’ Algorithm Changes

Instagram also announced changes in their algorithm of recommending reels to the users. They have said that they will not promote or recommend the low quality and recycled Instagram reels. It means that if the Instagram reel is not clear enough, then it won’t be recommended. Recycled reels, i.e., videos from other apps like Tik-Tok, MX-Takatak, YouTube, etc., will also be less discoverable.

If your Instagram Reel has some other app’s watermark or logo, it will be considered a recycled Reel. In this case, that video will remain on your account’s feed but will not be recommended to users. 

The Do’s and Dont’s List

In the Do’s list, Instagram recommended posting Reels with Entertainment and Fun factor. They preferred reels with inspiring and creative stuff. They also recommended the use of Music, filters and camera effects on Instagram Reels.

In the Don’ts list, Instagram advised to reduce the low-resolution Reels, and the recycled ones also. Reels with borders around them and with high text content are not recommended.



The Official post by @creators says, “We’ve also heard that low video quality reels (i.e. blurry due to low resolution) or content that is visibly recycled from other apps (i.e. contains logos or watermarks) makes the Reels experience less satisfying. So, we’re making this content less discoverable in places like the Reels tab.”

Instagram Post says that these changes are done after they did surveys: “We’ve learned a lot by surveying our community, and seeing how people interact with recommended reels. People tell us they want to see entertaining, funny, and interesting content in places like the Reels tab, and we’ve gotten better at recommending that.”

The Instagram Reels are getting regular updates, and we can’t wait to find some new features soon. Check out our other articles. Thank you!

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